Daniel Valsesia entered the world of design in 2000, with his Industrial Design studies in Milan. For the next fifteen years, he worked within the design offices of various companies, where he consolidated his experience by dedicating himself to product design and development. Later, he chose to change course radically. A decade dedicated to the land and his family’s farm marked a profound return to his roots, bringing him back to the authentic rhythm of nature. From this encounter between two worlds, a natural desire emerged to forge a completely independent path. Formagamma is the fulfillment of this desire and the most authentic reflection of his identity: a brand that combines technical expertise with a passion for product design and biophilia. The evolution from designer to entrepreneur stems from the ambition to build and lead an all-encompassing project firsthand, founded on the search for forms and new perceptions of objects. This is where the rigor of design meets the organic energy of greenery, giving life to unique pots designed to house plants and transform spaces into true ecosystems.